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Strategy Resources

From Dictatorship to Democracy,  PDF Version: Centre for Applied Nonviolent Action & Strategies, Manual from the folks who help create Otpur, the people power movement that overthrew Slobadan Milosevic, the brutal Serbian dictator. History is a Weapon by Bill Moyer Eight Stages of Movement Development – PDF Version Movement Stages 5 Stages of Social Movements, by George Lakey, Training for Change Strategy Questions for Each Stage of a Movement, by George Lakey, Training for Change Handbook for Nonviolent Campaigns, War Resistors League International, excellent online manual Strategic  Resistance: Historical and Theoretical Overview of Nonviolent Social Change Six Important Points About Nonviolent Resistance, based on writings by Martin Luther King Jr. The Triple Evils of Poverty, Racism, and War, from the King Center...

posted on: Dec 1, 2012 | author: organizingforpower

What a Direct Action Campaign Can Do

What a DA Campaign can do 2 main ways DA works Key Concepts Point a Spotlight Raise public awareness about an institution, program or injustice. Bring hidden wrongs to light. Example: Campaigns against WTO, IMF/World Bank; genetically engineered foods. Delegitimize Organizations, Institutions and Programs Withdraw consent from the functioning of unjust bodies, laws, programs. Interfere with their operations. Raise their social costs Examples: U.S. Civil Rights Movement, antinuclear activism, etc. Build a Movement Provide opportunities for people to engage in action, experience solidarity and support, take greater risks, deepen commitment. Examples: almost any powerful action. Educate and Inform: Both those in the movement and those who hear of actions: Almost every good action. Strengthen Voices of Reform It...

posted on: Nov 29, 2012 | author: organizingforpower


Interest is something that benefits a person or group or institution or community. Self-interest is a way to cross boundaries. Not everyone has the same interests and our interests change over time We need to identify our interests and our opponent’s interests. Our problems are usually a result of our opponents’, interests. The process of achieving a solution to our problems is by making our problems their problems, or said another way, making our interests their interests. To do this we need to build an organization that has the power to act. In the workplace or community we have a problem that is not being addressed… Problem Solution They don’tknow about our problems Inform Them Bad/IncompetentManagers/Leaders Change managers/trainthem...

posted on: Nov 27, 2012 | author: organizingforpower

Strategy & Campaigns

Strategy is your plan to win. Strategy is choosing the ground on which to engage the enemy Strategy means: Looking at the big picture Knowing who has the power to make the decision. Concentrating the right resources in the right place(s) at the right time(s) In Ancient Greece… Strategos = General Tacticas = Foot Soldiers Strategic campaigns are an important part of building a movement. They focus our energy on the forces that need to be changed, and can often result in some victory (big or small) or mitigation of damage. These efforts require participation and creativity. As we build power through campaigns, we model what can happen when we work together inspiring others and igniting imaginations that...

Strategy & Campaigns
posted on: Nov 26, 2012 | author: organizingforpower

Tools for Campaign Planning

Web Analysis is a tool to begin mapping your opponent’s world. Who do they care about? Who are they accountable to? What is the nature of the relationship? 1. Each Circle represents one of the players in your opponents world. • Workers • Management • Public • Customers • Competitors • Regulatory Agencies • Governmental Bodies • Legal Entities • Divisions • Media • ETC 2. Each Arrow represents a relationship. What can we bring into this relationship that is new? We need to look for opportunities to INTERUPT or INTERVENE or ADD NEW INFORMATION in that relationship. It might be A “carrot” (positive incentive) or a “stick” (negative incentive). 3. This can also be looked at as...

posted on: May 16, 2009 | author: organizingforpower

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